About 84 percent of American households have a computer and about 73 percent of those computer owners also have Internet access. With the growth in smartphones, tablets and computers suffice it to say that the Internet is here to stay. So, how much do you truly know about digital technology and what it can do for your business?
It is empowering to view your business through the lens of your client. In doing this you can begin to create a plan to adjust your business to become safer, better branded, streamlined, and more lucrative, all while setting a professional precedent for clients and referral sources.
As a therapist, your social media presence may not seem important, but it certainly should be. Just having a professional website isn’t enough anymore. After all, as of 2016, about 78% of Americans have a social media profile. If you aren’t taking advantage of all that social media has to offer, then you are missing out when it comes to drawing in new clients.
Running a streamlined, safe and lucrative practice requires an in-depth understanding of how revenue drives critical numbers. With revenue tracking and management of these numbers a clear trajectory emerges allowing you to set goals for personal, professional and financial success.
Live video streams are the latest medium for small businesses that want to harness a larger audience and gain new clients. Despite its relative newness in the social media world, video streaming is already proving effective. Not only are live videos versatile, they also showcase open and honest communication. Below are a few ways you can employ live streaming to connect on a deeper level with both current and potential clients.
Fact: Performing clinical consultations that are structured, scheduled, documented and billed can be one of the top ways to increase revenue in your practice, all while performing a task that improves patient care and sets a professional precedent regarding your investment in both standards of care and patient improvement!
As therapists, we’re big-hearted professionals who chose this career to help people, to give of ourselves and give back to the community. But we often don’t think about how we can sustain that giving, especially when we’re faced with all of the challenges unique to our field.
Resumes and cover letters can tell us only so much when we’re trying to make a hiring decision. Here are 3 questions I think you should always ask when interviewing therapists, and one you really need to stop asking no matter who you’re trying to hire.